The Easiest Way to Maximize the Return on Your Innovation Investments

Are you behind the curve in a slow growth industry or have a slow growth position in the market and you need to quickly catch up and adapt or are you in a high velocity, high growth organization, trying to maintain agility, momentum and speed with which you adapt and lead the market? In both of these situations, IF you are investing in innovation to support your mission and fulfill your “next level” business strategy, THEN you will want to protect that investment and drive a satisfactory return on innovation.

Change (Innovation) is Hard. Relative to What?

“Change is hard.” Is it?
What if that’s just an opinion disguised as a fact? What if that is just a socialized complaint/expression that we’ve all been brainwashed into believing and repeating?